英语翻译
英语翻译
以下是一段论文摘要,由于里面专有名词太多,自己英语还没号到那种程度.
中小企业具有规模小、市场适应性强、市场反应快捷、富有创新精神等优势,但存在着技术力量薄弱、管理水平落后、竞争能力差、经济效益低下、资金人才缺乏等重要缺陷。根据自身的特点应扬长避短地制定出适合自身长期发展的经营战略,第一，选择较分散的目标市场。对中小企业的生存发展至关重要；第二，选择产品生产周期相对较短、更新速度快、顾客需求地域性较强的目标市场。运用正确的产品策略、价格策略、促销策略、渠道策略增强企业的竞争能力。
The small and medium-sized enterprise has the scale slightly,the market compatibility strong,the market response quickly,superiority and so on rich innovation spirit,but has the technical force weakly,management level backwardness,the competitive ability difference,the economic efficiency low,the fund talented person lacks and so on the important flaw.Should enhance strong points and avoid weaknesses according to own characteristic formulates suits own long-term development the management strategy,first,choice dispersible goal market.Develops very important to the small and medium-sized enterprise survival; Second,choice product production cycle relative short,renewal speed quick,customer demand localization strong goal market.Utilizes the correct product strategy,the price strategy,the promotion strategy,channel strategy enhancement enterprise's competitive ability.