麻烦将下面几句话翻译为英文,谢谢!
麻烦将下面几句话翻译为英文,谢谢!
当然,还有一些广告是chanel绝对不能使用的传播手段.例如
报纸newspaper
报纸具有发行量大、发行速度快的优点.并可以多次传播信息,制作成本低廉.
但Chanel不能使用这种传播手段.因为报纸以新闻为主,广告版面不可能居突出地位;广告的设计、制作较为简单粗糙,和Chanel的品牌概念不符.广告照片、图片运用极少,大多只用不同的字体编排,千人一面,呆板单调,广告用语也模式化.
海报poster
poster是相对价格最低的传播渠道.但poster多张贴于bus stop,道路旁或广告墙上,阅读到它的人往往是路人,公交乘客等不确定人群,他们不是chanel的target audience.
Of course, some advertising is chanel absolutely can not use the means of communication. For example,
Newspaper
Newspapers with large circulation and the advantages of speed issue. And dissemination of information multiple times, the production cost is low.
But Chanel can not use this means of communication. Because the news-oriented newspaper, advertising space can not be home prominence; advertising design, production is more simple and rough, and the concept does not match the brand Chanel. Advertising photographs, pictures, little use, most only use a different font layout, thousands of people side, dull monotone, advertising language is also modeled.
Poster
poster is the relative price of the lowest channels of communication. However, poster and more posted bus stop, road side or on advertising on the wall, read it often the pedestrians, bus passengers, among other uncertainties, they are not the chanel of the target audience.