英语翻译
英语翻译
Internet based technologies have had aprofound effect on direct marketing initiatives.Email,for instance,can bedirected to a specific consumer.Firms use email to inform customers of newmerchandise and special promotions,confirm the receipt of an order,and indicatewhen an order has been shipped.Currently available technologies also meanhandheld devices can function as a payment medium:Just tap your cell phone,and the transaction occurs in much the same way it occurs with credit card.
The increased use of customer databases hasenabled marketers to identify and track consumers over time and across purchasesituations,which has contributed to the rapid growth of direct marketing.
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基于互联网的技术有直接的营销活动产生深远的影响.电子邮件,例如,可以组织到一个特定的消费者.公司使用电子邮件通知客户的newmerchandise和特别促销活动,确认订单收据,并indicatewhen订单已装运.目前可用的技术也meanhandheld设备可以作为支付中介:点击你的手机,和交易发生在大致相同的方式发生的信用卡.
客户数据库使用的增加使营销人员识别和跟踪跨越时间和purchasesituations消费者,这有助于直接销售的快速增长.