Open today’s newspaper.What do you see?Ads!Look through a magazine.More ads!Turn on the TV.Still more ads!Everywhere you look,someone has something to sell.Here are some ways ads get us to buy.Some ads use famous people.Stars are paid to sell a product.Think about it.Dothey really know about medicine?Do they know about soft drink?These people may be famous.But they may not know about what they are selling.Some ads make you think you’re getting the wor

问题描述:

Open today’s newspaper.What do you see?Ads!Look through a magazine.More ads!Turn on the TV.Still more ads!Everywhere you look,someone has something to sell.
Here are some ways ads get us to buy.
Some ads use famous people.Stars are paid to sell a product.Think about it.Dothey really know about medicine?Do they know about soft drink?These people may be famous.But they may not know about what they are selling.
Some ads make you think you’re getting the words of an expert.A man in a white coat comes on TV.He looks nice.“I use White & Black,” he says.This man looks like a doctor.But he is an actor.He has been paid to sell this product.
Does soap have anything to do with a pretty child?Not much.But ads may show their products with something nice,such as the sun,the flowers and so on.Such an ad is about feelings rather than facts.
Ads are full of strong words.Words like “new” and “improved” have power.They can help to sell a product.The soap may be called “Spring Rain”.A car may be called “Tiger”.Strong words work on our feelings.
Some ads make promises.But can they keep them?No.
Some ads use our fear of being too late.“Buy now!” they say,“Selling ends soon.” Check to see if this is true.Don’t hurry.Take time to think.
All ads hope we will buy something,do something,or think in a certain way.Know what ads are doing.Ask yourself questions.Don’t let their words and pictures fool you.
( )51.We see ads .
A.on TV B.in magazines
C.in newapapers D.All of the above
( )52.Some stars appear in the ads because .
A.they know every product well B.they are famous
C.they are all experts D.they all like white coats
( )53.According to the passage,we know that “Spring Rain” is the name of .
A.a kind of soap B.a kind of car
C.a kind of medicine D.a kind of flower
( )54.The writer think the words and pictures in the ads .
A.tell us a story B.always make us strong
C.sometimes fool us D.keep promises
( )55.What can we learn from the passage?
A.We should always believe the ads.
B.We should not always believe the ads.
C.We should think about the ads after we buy something.
D.We can believe all the stars.