AIDA模式的含义是 消费者一般会经历哪四个阶段?
问题描述:
AIDA模式的含义是 消费者一般会经历哪四个阶段?
答
AIDA
A - Awareness of needs & wants
I - Interst / Information Research on a specific product
D - Decision Making
A - Action (purchase the product that they want)