英语翻译房地产绿色营销中文摘要：经过十几年的发展,我国的房地产市场不断成熟,竞争也日益加剧.开发商和消费者都逐渐成熟,市场规则逐步建立,消费者选房更加挑剔,房地产市场逐步由卖方市场转化为买方市场.作为关系国际民生的房地产商品,由于其蕴含的价值量大,签证的价值量丰厚,使得越来越多的开发商投入到房地产行业中来.面对日益激烈的竞争,房地产营销问题变得至关重要.随着社会的进步,可持续发展理念的进一步深入人心,房地产企业开展绿色营销是大势所趋,是时代文明的必然要求.本文从房地产绿色营销的内涵、房地产绿色营销现状入手分析,在参考各种绿色营销观的基础上,提出了自己的房地产营销策略,也希望能为房地产企业作个参考.关键字：绿色营销,房地产绿色营销,营销策略

Green Real Estate Marketing
Abstract: After 10 years of development, China's real estate market continues to mature and competition intensifies. Developers and consumers are increasingly mature, and gradually establish market rules, consumers choose more selective housing, real estate market is gradually transformed from a seller to a buyer's market. Relationship between people's livelihood in real estate as an international commodity, because of its value contains large, rich Value visa, making more and more developers come into the real estate industry. The face of increased competition, real estate marketing issues become critical. Along with social progress, sustainable development concept and more popular, real estate enterprises to develop green marketing is the trend of the times the inevitable demand of civilization. In this paper, the content of the green marketing of real estate, real estate analysis of status quo of green marketing, green marketing in the concept of referencing based on the proposed marketing strategy for its real estate, also want to make a reference to the real estate business.
Keywords: green marketing, real estate, green marketing, marketing strategy

After several year development,our country's real estate market is unceasingly mature,the competition also day by day intensifies.The developer and the consumers are mature gradually,the market rule e...